Yoji
A painful strategy of Japanese telecommunication companies In competition of the number of users, Japanese telecommunication companies have been choosing exhaustive strategy. The number of subscribers who can access to high-speed internet connection is almost saturated. So, the option telecommunication companies should take is making users change carrier to themselves. Due to the background, the companies have been carrying out painful marketing strategies, i.e., extraordinary discount and high-priced refund. Users can gain special offers when they change their using carrier to another. Moreover, if they change plural line contracts into another at the same time, they can gain money. Sometimes it exceeds the total amount of fees for the line for 2 years. This strange scheme leads to create malicious users, who earn money for their keep just by making a lot of contracts and changing carriers regularly.
Oct 6, 2015 11:03 PM
Corrections · 2
1

A painful strategy of Japanese telecommunication companies

In the competition to get the most number of users, Japanese telecommunication companies have been choosing exhaustive strategies.
The number of subscribers who have access to high-speed internet connection is almost saturated. So, the option telecommunication companies should take is make users change carriers. to themselves. Due to the background, the companies have been carrying out painful marketing strategies, i.e., extraordinary substantial discounts and high-priced refunds. Users can get special offers when they change their using carrier to another. Moreover, if they change plural line contracts into another at the same time, they can gain earn money as a result. Sometimes it exceeds the total amount of fees for the line for 2 years. This strange marketing strategy leads to the creation of malicious users, who earn money for their keep just by making a lot of contracts and changing carriers regularly.

October 7, 2015
Want to progress faster?
Join this learning community and try out free exercises!