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Why Korean language is so popular?

As I have observed, Korean language is one of the trending languages among the italki users. Almost more than half of the users want to learn Korean. The ones who are interested are from different parts of the world. Is it only the worldwide admiration for the Korean drama that has caused this or there are other reasons that I am ignorant of?

For learning: English
Base language: English
Category: Language

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    http://en.wikipedia.org/wiki/Korean_wave

    I think KPOP and Korean dramas is definitely a factor. In other cases, Korean is a relatively easy asian language to learn in comparison to Japanese and Chinese.

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