creo que depende del tono en que lo digas, pero a mi me parece que es igual de fuerte.

It will depend on what you are saying, but to give you an example, saying: Lo que dices es ridículo. Means: It is stupid to say what you are saying. I guess that will give you a perception on how this word is interpreted.

Hi. I cannot say without a context. But in Spanish I think that word it doesn´t sound bad but, of course, it really depends on the situation. Would you mind wrtting a small context with the word? See you¡¡