The main reason is that, when someone described a particular party (la fiesta), it was generally a one-time event in the past, and thus the past definite (pretérito, i.e., "fue") was used in the case.
On the other hand, if one told a story on what was happening during the party, the imperfect (imperfecto, i.e., "era") would possibly be used, since it described the things happened within an indefinite past (during the party).
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Deseo que tengas un buen día./I wish you a good day.