"Technicolor" literally means "the trade name for the dominant process for making color cinema movies from maybe 1940 through 1960."
When people say "in Technicolor" or "in glorious Technicolor" they mean "very bright, showy, strong colors."
Technicolor was only used in theatres. It was far too complex and expensive to use in home movies.
"Technicolor color consultants" guided production and made sure that EVERY Technicolor picture was bright and colorful.
I don't know why, but "In Glorious Technicolor" was actually a stereotyped phrase, used on movie posters and in advertising. Never "beautiful Technicolor" or "lovely Technicolor" or "bright Technicolor," always "glorious."
The phrase became a catchphrase and then almost a joke. Just as someone might say "Susan is like the Energizer Bunny" (she never gets tired, like the toy mechanical rabbit in a battery commercial), they might say "that sunset was so beautiful, it was like glorious Technicolor."
In the 1950s, before color TV, the bright colors were actually a big reason for going out to the movies--others being the big screen, the stereophonic sound--and the air conditioning!