I will write about my job. I work in an advertising company, and specifically work as a media strategy planner. My responsibility is to generate media plans for marketing campaigns basing on a given budget and aligned campaign objectives. I propose optimal solutions for how to invest the budget in different media channels. Besides plans, I will also be in charge of campaign execution and performance reviews after campaigns, because we often have a long-term contract with a specific client and prefer to provide a continuable and trackable service. I am generally satisfied with my current job, which is demanding and stressful but also creativity-encouraged and full of innovation. I keep shifting myself between two modes: highly focused mode for emergency and hard work, and relaxed mode for other times.

I will write about my job. I work in an advertising company, and specifically work as a media strategy planner. My responsibility is to generate media plans for marketing campaigns based on a given budget and aligned campaign objective. I propose optimal solutions for how to invest the budget in different media channels. Besides plans, I am also in charge of campaign execution and performance reviews after campaigns, because we often have a long-term contract with a specific client and prefer to provide a continuing and trackable service. I am generally satisfied with my current job, which is demanding and stressful but also creative and full of innovation. I keep shifting myself between two modes: highly focused mode for emergency and hard work, and relaxed mode for other time.

I will write about my job. I work in an advertising company, specifically, as a media strategy planner. I am responsible for (My job scope involves) generating media plans for marketing campaigns based on given budgets and aligned campaign objectives. I propose optimal solutions for how to invest(allocate) budget in different media channels. Besides plans, I am also in charge of campaign execution and performance reviews after campaign launch, because we often have a long term contract with a specific client and prefer to provide a continuable and trackable service. I am generally satisfied with my current job, which is demanding and stressful but at the same time, encourages creativity, innovation and thinking outside the box. I keep shifting myself between two modes: a highly focused mode for emergency(urgent/time sensitive) and hard work, and a relaxed mode for other times.