Driven off
Our current True LTV feature is driven off of real-time cost and real-time revenue, so the data is not expected to align with the data surfaced by the network partners/mediation layers.
Please explain to me what does "driven off of" mean here? Does it mean that LTV feature is based on real-time cost or is it opposite?
Hi Dmitry,
Michael is correct, although I have heard "driven off of" quite often, in the US. "Off of" and "by" have been used interchangeably. Don't be surprised to see it again.
Thanks, Stephen
September 26, 2018
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Yes, you are correct in grasping the meaning of it.
It is 'based on', 'driven by', 'working from' - the feature operates using the real-time costs and revenues, rather than the data from the layers.
Does that make sense?
September 26, 2018
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It's a poor sentence and so your confusion is understandable. I would read it as "driven by".
September 26, 2018
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