What does "Intensive Products" mean? Thanks Susan for the commentary. Maybe with the title of this book i explain better http://eu.wiley.com/WileyCDA/WileyTitle/productCd-184821104X.html ""The Marke

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What does "Intensive Products" mean? Thanks Susan for the commentary. Maybe with the title of this book i explain better http://eu.wiley.com/WileyCDA/WileyTitle/productCd-184821104X.html ""The Marketing of Technology Intensive Products and Services: Driving Innovations for Non-Marketers"" thanks again

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I have no idea without more context. Can you provide the rest of the sentence? What type of products are these?

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