couch
GoPro couched the layoff and executive announcements in a release touting a 33% year-over-year increase in camera unit sales on its website between Thanksgiving and Cyber Monday, suggesting a promising start to holiday sales.
What does "couch" mean? Thanks.
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Respuestas · 8
3
'Couch' in this example means they expressed bad news in diplomatic terms so as to make it seem not so bad.
This is probably the most common use of the verb. I see it a lot in business, government and legal writing.
To sum up, couch as a verb means to say things in a certain way. That's the best that I can describe it.
0
It means to say something or to express something. Not very commonly used, though.
0
Usually you hear "couch" used as a verb when someone is trying to say something in a specific manner ex: "the comments were couched in strong terms". So in this case, GoPro was trying to offset the bad news of the layoffs by putting it in a report that focused more on increase in sales.
0
I agree with Sattik, not a common use of the verb.
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