Neologisms in German vis a vis prescribed grammar/Rechtschreibung Just to be clear people/helle leute/people in hell: the neologism/wort zum Sonntag heißt "Hallertauermittelfrüdoldenhopfenanbaugebietsbedingtefernreisgerstetrunkangelegenheit" That means "middle aged umbel Hallertau hop cultivating region pertinent to an overseas trip to enjoy a barley based beverage", Extrapolated through Tettnang, Bamberger land, on the way to Böhmen (Saaz).