It means "very good/nice". It's something people said some generations ago, and now people only say it half in jest. It's been relegated, along with "Capital!" "Ace!" "Bully!" "Ripping good show, old sport!"
EXAMPLE
In the words of Richard Maltby: "Well well, ain't it swell doing swell with the swells in the swellest hotel of them all!"
"To swell" also means "to increase in size or number"
EXAMPLE
"The penguins swelled their numbers this season."
"His chest swelled with pride."