Is it better to use recognizability or recognition? Is the sentence generally correct? Today we already have a high-quality and high-demanded product in the market. For the next few years, our main go

Sasha

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Is it better to use recognizability or recognition? Is the sentence generally correct? Today we already have a high-quality and high-demanded product in the market. For the next few years, our main goals are to expand our business and increase its recognizability (or recognition?).

Sep 9, 2021 9:16 AM

Answers · 8

I would use 'brand recognition'. Maybe - top-selling product.

September 9, 2021

If you're looking for a single word, recognizability is better in this context (recognition is more "the act of recognizing something.") However, I have to agree with GuideDog that the industry standard term for what you seem to be describing is "brand recognition."

September 9, 2021