About Business 1 It means you are doing trading between people/states/nations. How can we think about new idea for doing new business? Starting a business is not a joke. It requires a lot of effort to do. We have to decide what kind of business we want to do.Before deciding it, we have to do a lot of survey about market. Such as what stuff is required by market/people? how much they are paying for it? if we start selling what amount of time, effort and money would be require by that item. How much profit we will earn? what is future of this item? This kind of survey helps us to generate an idea for product. sometimes we produce our own unique product which decide our future of business. Once we get idea about what kind of business do you want then next step about location. Which location would be good to do this business (except some cases). Location gives lots of impact on your business. We have to chose it very carefully where people able to reach at your shop. Now third stuff, How to promote our business. In present environment we have many ways to do it such as Internet, television, radio, print media. We can opt any of this way for promotion. But it also depend upon your product and place. In our world there are still many place where internet/ television is not available. Also,we have plan our business promotion according to generation wise. Quality/service of product is very important. consumer might have knowledge about our product. They purchase our product with trust. They think it must be good for us. Once it break, you will never able to convince them back for our product. . Also, they will spread to their friends and relative and their friends to another friends. Mouth communication is stronger way of promotion than other. It will make a big negative impact on our business. Earning trust is very hard but once you earn it. this will good for your business. Every small/big consumer should be important for trader. We should also provide good service for it. Good service helps us to promote our business. So quality/service is very important. Price of product is also play big role. For attracting more and more people, you have to follow a strategy. low profit and high turnover. Example: Now, I am student. I want good quality as well as low cost. Sometimes, I want to purchase some product but price tag does allow me to do it.