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Leaving a Review in Italy? You May Need to Prove It's True
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If you have a bad experience at a restaurant or hotel, what do you do? Do you tell the staff? Do you ask them to apologize — maybe even ask them to give you something for free?
Or do you maybe just say nothing, go online, and write a bad review about the place? Then others might see your review, and decide to go somewhere else.
If you're in Italy, however, soon you may not be able to leave a bad review without being able to prove that you had a bad experience.
In a new law being proposed by the country's government, review websites like TripAdvisor will need to make sure that the people leaving reviews have actually visited the places they're reviewing.
The law, which would be the first of its kind in Europe, would require reviewers to be verified with an ID, and show proof that they had been to the place not more than two weeks before their review.
It's already against the law to leave fake reviews in Italy, but it's not always easy to know which reviews are fake. This law would make sure that the reviewer has, at least, visited the place.
The law would also let businesses ask for bad reviews to be removed after two years if they can show that the problem mentioned in the review has been fixed.
The idea is to protect businesses and make sure reviews are honest — which also means people like influencers won't be able to be paid to leave positive reviews.
In fact, many people who agree with the law believe it should extend to all social media, not just review websites, because with so many influencers being paid by companies online, it's not always easy to know which reviews are honest.
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