I understand the meaning of "face" as you use the word here, but English-speaking people do not usually employ the word in that way. It's associated more with the East. Whatever words a person uses, the concept is still a universal one. In this case, the expression would mean "show respect for someone's sensibilities". In Chinese, someone would say “给某人面子”, which translated literally means "give someone face".

Face Female receiving oral sex, getting or giving face Get Down and Give me some FACE http://www.urbandictionary.com/define.php?term=face